Customer Relationship Management: Related Theories, Challenges and Application in Banking Sector

Authors

  • Babin Pokharel CEO, VS Niketan College, VS Niketan Higher Secondary School

DOI:

https://doi.org/10.3126/bj.v1i1.5140

Keywords:

CRM,

Abstract

DOI: http://dx.doi.org/10.3126/bj.v1i1.5140

Banking Journal Vol.1(1) 2011: 19-28

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How to Cite

Pokharel, B. (2011). Customer Relationship Management: Related Theories, Challenges and Application in Banking Sector. Banking Journal, 1(1), 19–28. https://doi.org/10.3126/bj.v1i1.5140

Issue

Vol. 1 No. 1 (2011)

Section

Articles