[1]
B. B. Shah, “Data-Driven Customer Relationship Management and Service Quality Outcomes: A Machine Learning Perspective on Competitive Advantage in the Hotel Industry”, Apex J. Bus. Mgt, vol. 5, no. 1, pp. 35–47, May 2026, Accessed: Jul. 18, 2026. [Online]. Available: https://www.nepjol.info/index.php/ajbm/article/view/93729