Qualitative Research in Social Sciences

Abstract

This article explains the focus, accuracy, and application of qualitative research in economic issues, highlighting its role in exploring complex economic phenomena and providing in-depth, human-centric insights to analyse the economic behaviour and thought. The objectives of this article are to provide a basic understanding of qualitative research, including differences with quantitative research, and to equip readers with brief information to appreciate the three approaches of qualitative research. Covering a range of qualitative approaches, including grounded theory, phenomenology, and ethnography, it has shed light on diverse aspects of data collection and analysis. Concluding with a discussion on ethical considerations, this article is helpful to orient the researcher to understand the subjective domain of economic and social science issues.