CHAND, Bhan Bahadur. Marketing: The Backbone of Business and Customer Satisfaction. KVM Research Journal, [S. l.], v. 6, n. 1, p. 112–124, 2025. DOI: 10.3126/kvmrj.v6i1.84532. Disponível em: https://www.nepjol.info/index.php/kvmrj/article/view/84532. Acesso em: 8 dec. 2025.