RAI, Anjana; SAH, Puja. The Impact of Corporate Reputation on Brand Attitude and Purchase Intention: A Case of Kathmandu Valley. Nepalese Journal of Business, [S. l.], v. 12, n. 1, p. 96–115, 2025. DOI: 10.3126/njb.v12i1.80367. Disponível em: https://www.nepjol.info/index.php/njb2/article/view/80367. Acesso em: 8 dec. 2025.