Gurung, Grishma, Aarati Ojha, Sagar Kharel, and Babita Simkhada. 2025. “Drivers of Consumer Purchase Intention Toward Life Insurance: Mediating Role of Persuasion ”. Nepalese Journal of Insurance and Social Security 8 (1):43-53. https://www.nepjol.info/index.php/njiss/article/view/82506.