Nepali radio: Issues of survive and thrive

Abstract

This study investigates the ongoing crisis in radio broadcasting, identifying its root causes and exploring practical solutions to sustain and thrive. Despite a gradual economic recovery following the COVID-19 pandemic, Nepali radio stations have struggled to regain stability, revealing deeper structural and operational challenges.

As the most accessible form of mass communication in Nepal, radio has historically played a critical role in democratic movements, the expansion of information rights, and the promotion of social awareness. However, its influence has significantly diminished, with minimal efforts from stakeholders toward its revival. Given Nepal's diverse and often difficult geographical terrain, radio remains the most affordable and easiest communication medium. The study underscores radio’s continued relevance as an agenda-setter in democratic discourse and public opinion formation.

It highlights the need to modernize radio broadcasting in the face of rapidly evolving information technologies, while retaining its grassroots connection — serving as a bridge between the public and policymakers. The findings emphasize the urgent need for policy-level interventions and active engagement from relevant authorities to revitalize the radio broadcasting sector. Ensuring the sustainability of radio in Nepal is not only essential for preserving a vital communication tool but also for reinforcing democratic processes and inclusive development.