The Impact of Social Media Marketing on Enrolment Decision for Bachelor’s Degree Programmes in Nepalese Higher Education Institutions. OCEM Journal of Management, Technology & Social Sciences, [S. l.], v. 5, n. 2, p. 115–128, 2026. DOI: 10.3126/ocemjmtss.v5i2.1010. Disponível em: https://www.nepjol.info/index.php/ocemjmtss/article/view/96948. Acesso em: 20 jul. 2026.