Vol. 7 No. 2 (2026)

Cover NJHTM

Published: 2026-10-15

Editorial

Beyond the Economic Lens: Shifting Paradigms in Behavioral and Socially Responsible Tourism

Manoj Kumar Chaudhary
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Articles

Behavioral Biases Influencing Medical Tourism Decisions Among Insured Nigerians:The Moderating Role Of Insurance Literacy

Alli Noah

1-23
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Perceptions of Women’s Work and Sustainable Tourism Development in Nepal: The Mediating Role of Women Entrepreneurship

Niraj Karki, Dilip Ale, Ravi Chapagain

24-35
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Social Priorities and Perceptions of Tourism’s Transformative Role among Undergraduate Tourism Students in Northwestern Mexico: A Mixed-Methods Study

Martin Romero Cruz

36-52
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Factors Influencing Sustainable Tourist Intention at UNESCO World Heritage Sites in the Kathmandu Valley

Tashi Sherpa

53-69
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From Attitudes to Action: Exploring Green Travel Behavior Through an Integrated Behavioral Framework

Bishnu Giri, Manasbi Rijal, Manika Maharjan

70-89
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Mapping the Evolution of Crisis Management in Tourism: A Bibliometric Analysis of Scopus-Indexed Literature Using RStudio

Ram Kumar Puri, Manoj Subedi

90-109
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Sustainability of Ecotourism in Mountain Areas: A Case Study of Lwang Village in Annapurna Conservation Area, Nepal

Suman Dahal, Shayan Khatiwada, Anup Shahi, Ashish Dawadi, Dip Kumar Upadhya, Anish Dahal

110-127
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Economic Contribution of Mountaineering Tourism in Nepal: Special Reference of the Mount Everest

Jaya Prakash Basnet

128-142
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From Suvarnapur to Chabahil: Tracing the Antiquity and Toponymic Evolution of a Kathmandu Valley Heritage Site

Shradha Adhikari

143-150
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Visitor Perceptions and Perceived Destination Readiness at Jamunkhadi Wetland, Jhapa: Evidence from Visitor and Hospitality-Sector Surveys

Rishi Dhital

151-168
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Influence of Social Media Marketing Dimensions on Tourist Attraction: A PLS-SEM Study of Sauraha, Nepal

Sunil Pokharel, Menuka Mahato

169-186
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